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All this carbon-cutting is a waste of energy Neither Boris Johnson nor Ken Livingstone is willing to deliver the uninterrupted, cheap energy London needs The historical and social reasons why hip designers talk of little else. Plus: elements of an alternative Given the alacrity with which design managers uphold and then forget about future trends, it's worth asking: Where do such trends really come from? How can we forecast the next one, and be sure that it won't simply be a transient fad? Interview with Dieter Rams, the crusading German designer of Braun products and much besides High-tech consumer durables have a reputation for falling apart. But planned obsolescence does not account for the problems of repair The forgotten history of Pearl Harbor Japan’s attack on the US 70 years ago was not a surprise, but rather the culmination of imperial rivalry The end is nigh: is survival all we can hope for? In their policies for energy and for the economy, British politicians hold up continued existence as the maximum goal we should strive for Is Britain drowning in too much packaging? The wrapping that our food, mod-cons and medications come in is not 'evil' - it is a product of civilisation How colour will likely change the urban landscape in future Budgeting for a dismal no-growth future For all their talk of innovation, the Lib-Cons are more concerned with pinching pennies than investing Management issues for design businesses To win through with clients, designers need to master future trends, communicate their ideas with the maximum clarity, do good research, and also closely follow developments in innovation and marketing In new products and services, an orientation to realism and to engineering in its broadest sense will ensure that design's answers are substantive, not superficial Even in his late seventies, the late American graphics giant Paul Rand did working days at the most energetic pace. For creatives everywhere, he remains an example A very conservative approach to innovation The Lib-Con coalition is more concerned with controlling behaviour than forging a brave, hi-tech future The UK if everything was nearly half as much bigger A UK that's 41 per cent more innovative will not be simple to construct, but will be a radically different kind of place |
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