Pamphlet for BT Wholesale, 2002 (written with Nico Macdonald)

BT printed 25,000 copies of this guide to SMEs on the mysteries of broadband. It had to reprint a further 25,000 after demand exceeded expectations
Download (330k)
Picture: BT

Clients Project snapshots
Avecia, 2000
(when James was at Seymour Powell)
• report and recommendations on management and measurement of R&D
• special forecasts on the future of ink-jet printers

British Airways, 2004
• analysis and major corporate presentation on the future of airlines and BA’s product offerings

BAA, BP, Littlewoods, Tesco, Whitbread, 1988
(when James was at Fitch)
• Britain’s first report on e-commerce – in charge of market research and consumer segmentation

Birmingham City Council, 1990
(when James was at Fitch)
• series of reports/recommendations on future inward investment, residents, tourism, libraries
• conducted B2B market research among multinationals/overseas urban rivals of Birmingham

British Tourist Authority, 1998
(when James was at Seymour Powell)
• cost/benefit analysis and recommendations on the worldwide publishing output of BTA

BT, 2001-3
• consultancy on all aspects of government, Broadband, the future, etc

Cable and Wireless, 1999
(when James was at Seymour Powell)
• two-day course for senior sales staff on the future of the computer industry

Compaq, 1994
(when James was at the Henley Centre)
• complete survey of population, dynamics and buying behaviour of Small and Medium Enterprises in Britain

Glasgow Development Agency, 1990-7
(when James was at Fitch and the Henley Centre)
• series of reports and recommendations on the future of cities, urban development and technology in Glasgow
• made recommendations for product planning and design

Groupe Bull, 1990
(when James was at Fitch)
• forecast the future of purchaser and user needs likely to surround Bull’s computers
• made recommendations for product planning and design

Hewlett-Packard, 1999 and 2002
(when James was at Seymour Powell)
• forecast the future of international financial services and the purchaser, user and retailer needs likely to surround H-P’s products in financial services
• conducted a global survey of purchasers, users and retailers
• devised a features, pricing, range and branding strategy for new H-P products
• facilitated three seminars with UK analysts on the future of storage, servers and services

IBM, 1994
(when James was at the Henley Centre)
• Survey of behaviour of Small and Medium Enterprises in Britain in relation to IT

Johnson Controls, 2004
(with PARK Advanced Design Management)
• Preparation and delivery of scenarios, speech, facilitation at global strategy workshop for top management

Mars, 1999
(when James was at Seymour Powell)
• research report on the future of the Western workplace and of food service within it
• recommendations on which trends to initiate and how or with whom to initiate them with

Yamaha Motor, 1999
(when James was at Seymour Powell)
• identified, statistically documented and predicted strength/longevity of 10 major trends impacting on Europe in 2010. Combined the trends to derive likely new needs among European consumers for 2010. Report and recommendations were presented to the president and board in Tokyo.

     
    Email me on James@Woudhuysen.com